Tuesday, December 23rd, 2008
From toy to 10-tonne BRAVIA-drome
Designer Ben Scott describes some of the challenges involved in taking the BRAVIA-drome from pencil drawing to massive motion machine.
“In the initial meeting you have a little toy on the table and you spin it, then say let’s just make that 50 times bigger. The mathematics and the optics of doing that are really complicated. For example, there are so many things that alter the actual image inside, from the size of the slot you look through, to the distance that the picture is away from that slot, to the amount of light.
The images inside the BRAVIA-drome aren’t anything like those you see when it’s moving. They change in shape, they get wider as it spins. The optics of it are such that we had to make those images very thin so that when they’re spinning they come back to a normal size.”
Friday, December 19th, 2008
Science in motion
“When we turned it on…” Hear what happened and get all the inside information about the design, build and testing of the BRAVIA-drome from the people involved.
Tuesday, December 16th, 2008
See the BRAVIA-drome appear before
See the BRAVIA-drome appear before
your eyes
It took six weeks to build the BRAVIA-drome for the first time. You can see it happen in less than 30 seconds.
Thursday, December 11th, 2008
The Sony BRAVIA-drome sets a new world record
It’s official: the BRAVIA-drome is the world’s largest zoetrope. Measuring 10 metres across and weighing 10 tonnes, the massive motion machine has been declared a world first by Guinness World Records.
The BRAVIA-drome is all about world firsts. It’s a modern take on the world’s first moving pictures device, the zoetrope, a 19th-century invention that creates motion from a series of still images. And it’s a celebration of the world’s first Motionflow technology, which with 200 frames a second provides the smoothest on-screen action ever.
Get breaking BRAVIA-drome news here.
Thursday, December 11th, 2008
World-class footballer has our event in a spin
Football sensation Kaká is the star of our Motionflow event. Just like the revolutionary 200Hz technology, he’s super fast and precise – talents that have won him honours like the Ballon d’Or (Europe’s highest accolade for a footballer) and FIFA’s World Player of the Year award. Now his legendary skills will be setting the BRAVIA-drome in motion.
Wednesday, December 10th, 2008
Spectators react to the world’s first Motionflow event
Hundreds of onlookers joined us in Venaria Reale’s historic Piazza Annunziata to see the BRAVIA-drome in action.
Tuesday, December 9th, 2008
On the road with an unusual cargo
It required planning, effort and the occasional flash of inspiration to get our 10-tonne BRAVIA-drome from England to Northern Italy. Take a look at some of the vital statistics involved.
• Drivers: 2
• Trucks: 2, both 12 metres long
• Kilometres: 1286
• Countries: 4, UK, France, Switzerland and Italy
• Days on the road: 3
• Days to unpack: 2
Tuesday, December 9th, 2008
Kaká exclusive - and there’s more to come
If you’re a fan of football, make sure you pay us a regular visit. The image above is just a taste of the exclusive Kaká content that we’ll be releasing over the next few months. Don’t forget, you heard it here first.
